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Drugstore retailer chooses for FloorWindo
The Netherlands largest drugstore retailer chooses for FloorWindo®. FWI bv is proud to announce that Kruidvat, the largest drugstore retailer in the Netherlands has chosen for the FloorWindo® exchangeable poster display to launch their floor advertising campaign.
POS Factory of Roosendaal, the Netherlands orchestrated the Kruidvat deal totaling over 3.000 FloorWindo® Next Generation 4A4’s. “All FloorWindo’s® we’re successfully rolled out in only one week to their over 750 locations in the Netherlands” explains Rene Broos, director of POS Factory, “and by using the FloorWindo® exchangeable poster display, Kruidvat can shift and update their floor advertising campaign quickly and efficiently with only the use of a printed poster”.
The FloorWindo® increases brand awareness and drives sales by capturing the customers attention right at the point of sale. This unique ultra-slim poster display is placed flat on the unused floor without compromising the surface area. And like all Windo® products, the FloorWindo® uses no messy adhesives, can be easily repositioned, and the poster can be quickly updated.
For over 10 years, FWI bv has been supplying innovative in-store display products that have played an important role in in-store promotions by influencing buying behavior at the point of sale.
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